The Mindset, Leadership, & Sales Summit

May 25-27 2026 | Pier One, Sydney Harbour

Train like an athlete, Sell like an Olympian

Summit begins in

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Hours
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REVENUE ENGINE

Sales is the one discipline that brings in all the revenue in your business.

Not some. Not most. All of it. And it’s the one discipline where small improvements increase revenue fast.

This is why sales deserves your attention first. When conversion improves, everything downstream improves with it, cash flow, confidence, hiring decisions and growth.

We see it every time we bring leaders into the room. At our November Summit, one owner realised that a tiny lift in conversion, just 0.08%, would unlock $400K in revenue within 60 days.

Another uncovered that moving from an industry-average 21% conversion rate to a realistic 32% wasn’t theory, it was $1.7M in additional revenue over six months.

No new leads. No extra staff.
 Just better execution of the sales opportunities already in front of them.

The Best Part?

Neither business needed to spend a cent more on marketing or hire more talent.
  • An audit of their current process
  • A few targeted tweaks
  • Capability development
  • And a renewed focus on converting the leads they already had

Why Do So Many Owners Stay Stuck?

The same reasons surface every week.

No time. Fear of being pushy. Avoiding “sales.” Not knowing how to lead a team.

  • Build a sales process you loved, one that wasn’t salesy and had clients wanting to work with you?
  • Lead a team that hit KPIs without constant management?
  • Step out of being your own #1 salesperson so you could finally scale?
  • Replace lumpy cash flow with predictable revenue and real freedom?
FUTURE FOCUSED

Picture Your Business Six Months From Now

A sales process that converts more leads into revenue.
A sharper, aligned team consistently hitting KPIs.
A pipeline you can trust, and scale with confidence.
A team that’s led with purpose, not managed in chaos.
A sales engine that gives you the confidence to grow, from $1M to $20M and beyond.

Ready to build that future?

The Sydney 2025 Mindset, Leadership & Sales Summit is where it starts.

The host

Martin Eade

Martin Eade is a high-performance mindset, leadership, and sales coach who trains salespeople as if they were elite athletes.

Drawing on his sporting background competing at word rowing championships for New Zealand, and over 40 years as part of and leading sales teams, Martin helps businesses shift from guesswork to precision by focusing on discipline, mindset, and a sales process of logical next steps.

His Sales Cardio methodology is performance-driven and designed to build sales stamina, sharpen execution, and help teams and individuals sell under pressure and WIN.

Whether it’s through live events, 90-day accelerators, or 20-minute Sales Cardio Training Blocks, Martin equips sales teams, sales leaders and solopreneurs with the mindset, skillset, and accountability to dominate their market.

He’s helped over 2,000 businesses across 138 industries, directly supporting more than $500 million in revenue growth, all by treating sales like a sport, not a script.

Your Co-Hosts

Jamie Adamchuk

Jamie Adamchuk is based in Canada with over ten thousand hours coaching and mentoring 7 and 8 figure businesses and teams.

His experience has seen him coaching in 32 countries across 6 of the 7 continents.

Jamie was personally trained by Tony Robbins as a business results trainer, before accepting the position as director of coaching at Pitch Industries with Oren Klaff.

Jamie understands high performance and how to guide anyone to a higher state of empowerment and achievement.

Natalie Southgate

Joining the event is one of the words leading female entrepreneurs.
Natalie Southgate is the founder and creator of Chakradance™ who in July 2025 was featured in USA today alongside Richard Branson as a female of influence.

She has been on the cover of Elle magazine alongside Taylor swift as one of the world’s top 10 influencers inspiring change and Forbes magazine with Oprah Winfrey and Kamilla Harris as an influential woman of diversity.

She has over 1200 facilitators around the globe and brings her experience and heart-based sales process to the event to share with you

past events

What Our Clients Say

A 90-second intro

A Summit Designed for Busy Leaders Who Want Real Change

Not a motivational hype-fest. A working event that builds your actual process.

Neither business needed to spend a cent more on marketing or hire more talent.

I’m a sales coach and business owner, and like most entrepreneurs I’ve got fast-start energy. I’ve been to plenty of events that motivated me in the moment and changed nothing.

You know the type.

Notes get written. Life gets busy.

No structure. No support. No accountability.

No results.

That’s why I created the Mindset, Leadership & Sales Summit.

A workshop-style experience where every minute is spent working on your actual sales process, directly with me and the Sales Cardio coaching team.

  • Pull your current sales process apart
  • Rebuild it with proven disciplines and tactics
  • Leave with a sales blueprint your team can use immediately
  • See results before you even leave the room

 

These are the same disciplines I embed with Olympians Boardroom clients.

We don’t talk about them.

We workshop every step.

START FAST

INCREASE SALES – From the moment you join

Experience results no other live event in the world can offer.

How do we do it?

How can we help you increase sales from the moment you sign up, when the event may be months or weeks away

Everything we do at the Sales Cardio Academy is personalized and performance based.

Our live event is too.

1:1 Strategy Session

Powerplay

It starts with a personalised 1:1 Powerplay – a live call that will help you get clear on your biggest sales challenges and how to overcome them.
A call that will kick start sales and revenue in 2026.

Sales Cardio Fast Track

Learning Portal

You will have immediate access to the Sales Cardio Fastrack, our online coaching portal where you can learn and implement at your own pace. Depending on when you start you now have the ability to recoup your initial investment in the event many times before the doors open in Sydney.

Monthly Locker Room

Live Training

Each month leading into the event you will join other delegates in a monthly live call with Jamie and Martin. Uncover bottlenecks, create momentum and network with those you will be with in Sydney.

APPLY NOW

This event is limited to 130 attendees for maximum impact.
Our goal is simple:

That you’ve recovered your investment many times over before the Summit even begins.

“I made back my investment before the Summit even started, and that was just from the pre-event coaching.”
Nick, Summit Attendee

Moments from the last Summit

past events

2026:
The VIP Sales Mastermind

An invitation-only upgrade for leaders ready to go beyond the Summit.

In 2026, we’re levelling up — and creating an opportunity for a small group of committed leaders to do the same.

The VIP Sales Mastermind is an optional half-day upgrade and is not included in the standard Summit ticket. This exclusive experience brings together just 24 business units for deep, focused work with Martin, Jamie and Natalie.

You’ll sharpen your sales leadership capability, pressure-test your strategy, and then break into small mastermind groups to work directly on your business. Expect deep analysis, honest challenge, and strategic insight most businesses never access on their own.

This is high-level, hands-on work for leaders who want to accelerate beyond the room — and beyond the Summit.

Strictly limited to 24 business units.

INSIDE THE SUMMIT

A Sneak Peek Into the Mindset, Leadership & Sales Summit

Nine pillars. Thirty-three disciplines. Two days of transformation.

There are 9 pillars and 33 disciplines inside Sales Cardio™ — and across our two-day Summit, we’ll touch on them all.

Whenever Martin works with a business 1:1, the first place he goes is what he calls “the mechanics.” It’s the foundation every high-performing sales team needs before anything else.

The Mechanics — Your Sales Blueprint

We’ll rebuild your sales approach from the ground up, covering:

  • Developing an effective sales blueprint
  • Building your vision for success
  • Creating vision-critical KPIs and KPAs
  • Time-blocking and accountability disciplines
  • Designing a next-step driven sales process
  • Mapping outcomes and conversion metrics
  • Effective leadership of self, team, and prospects
The Mechanics — Your Sales Blueprint

The Mechanics — Your Sales Blueprint

The Tactical Disciplines — Where Deals Are Won

Once the mechanics are set, we dive into the tactical elements that shift performance fast:

  • Mindset matters most — designing your sales mindset
  • Energy, intentions and presence
  • Framing and controlling conversations
  • Establishing status in the sales process
  • Creating a high-status pitch
Holding attention and guiding buyers
  • The expert’s close
  • Creating, holding and maintaining tension
  • How to close more deals without being salesy
  • Eliminating discounting and preventing ghosting
The Tactical Disciplines — Where Deals Are Won

The Tactical Disciplines — Where Deals Are Won

Tailored to the Room

Every event surfaces unique roadblocks and challenges — and we address them all.
 The Summit follows structure, but we go deep where it matters most for the people in the room.

Tailored to the Room

Tailored to the Room

What You Leave With

You will walk out with a rejuvenated, high-performing sales process you’ve created, scripted and crafted across the two days.

A process you’re genuinely excited to implement — one that gives you the confidence and clarity to achieve the sales growth you’ve been seeking but weren’t sure how to attain.

This is where your next level begins.

What You Leave With

What You Leave With

Some Previous Attendees